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SOFT / MOBILE / Velti / Tuesday, 18 December 2012 22:23
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From Coupon Distribution to Redemption, Solution Enables Coupon Targeting, Enhancing Consumers In-Store Experience
San Francisco, CA — December 10, 2012 — Velti (NASDAQ: VELT), the leading global provider of mobile marketing and advertising technology, today announced a partnership with Infinian, the leader in coupon redemption tracking, to provide marketers a complete and seamless end-to-end mobile solution. From coupon creation and distribution tools, to in-store redemption and...
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SOFT / MOBILE / MLS Multimedia / Tuesday, 18 December 2012 20:19
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Το πράσινο φως για την ενίσχυση του επενδυτικού της σχεδίου στην κατηγορία της Τεχνολογικής Ανάπτυξης του Αναπτυξιακού Νόμου 3908/2011,για τα έτη 2012-2015,συνολικού προϋπολογισμού 7,4 εκατ. ευρώ έλαβε η MLS Πληροφορική. Η συνολική ενίσχυση-χρηματοδότηση ανέρχεται σε 2,8 εκατ....
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SOFT / MOBILE / Juniper Research / Tuesday, 18 December 2012 19:59
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Big Data offers new monetisation opportunities, finds new report available for free download from the Juniper Research website
Hampshire, UK: Tuesday, 11th December 2012 –As 2012 draws to a close Juniper Research has drawn up a list of predictions for the coming year, all neatly wrapped up as the top trends for the mobile and wireless industry for 2013. A free report detailing the findings is available to download from the Juniper website today.
Big Data to Become Big Business...
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SOFT / MOBILE / Velti / Thursday, 06 December 2012 15:37
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Study shows too many mobile marketers — 78% — are rooted in their PC and audience paradigms, while only 43% use real—time information.
Click to download
San Francisco, CA — November 20, 2012 — Velti (NASDAQ: VELT), the leading global provider of mobile marketing and advertising technology, today released new data from a commissioned study conducted by Forrester Consulting on behalf of Velti. The study reveals key findings of the industries approach to mobile, including that...
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SOFT / MOBILE / WTM News Editor / Thursday, 06 December 2012 15:33
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LONDON, UNITED KINGDOM -- (Marketwire) -- 11/22/12 -- BigTime, a leading boutique provider of mobile marketing, announced today that it has established a strategic pan-African partnership with Mr. Akingbade's company Brandville.
BigTime and Brandville will offer end-to-end innovative mobile marketing solutions mainly to African mobile network operators as well as to other brands.
Brandville consists of creme de la creme media professionals that bring an extensive know-how on media...
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SOFT / MOBILE / Juniper Research / Thursday, 06 December 2012 15:20
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Mobile NFC Growth Forecast Scaled Back to $110bn in Transactions by 2017 as iPhone 5 Omits Chipset
Take up remains slow;“two year lag” in adoption forecast
Hampshire, UK – 5th December: Juniper Research has today published its revised forecasts for the global NFC market, significantly scaling back its growth estimates for the North American and Western European markets.
NFC Retail Transaction Values Reduced
While the report finds that by 2017 the proportion of NFC-enabled...
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SOFT / MOBILE / Nielsen / Thursday, 06 December 2012 15:09
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Tablets and smartphones have quickly become a technological staple of the modern family. While smartphone penetration in the U.S. is over 50 percent, tablet penetration is on the fast track as well. Within a two-year period, almost one fifth of U.S. homes have become tablet owners, according to Nielsen’s most recent Cross Platform Report. Though tablet owners tend to be older and more affluent than smartphone owners, it only proves that the adoption and use of new technologies are...
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